Mark Greenberg is on a mission to bring millions of people deeper into crypto. As Kraken's Global Head of Consumer, he leads the charge in building cutting-edge products to make crypto more accessible and useful than ever before. Overseeing the Kraken Consumer business, including the Kraken trading app, the Krak global money app, xStocks (Kraken’s tokenized equities offering), consumer web platform, earn programs, and more, Mark is shaping the future of how users will engage with financial services for years to come. Before stepping into a global role, Mark made waves as Kraken’s first-ever Canadian MD, guiding the business through a 12 month hyper-growth phase – doubling in size and trading volume. With over a decade of experience scaling both traditional banking and DeFi businesses across the Americas, Mark brings a rare combination of legacy financial expertise and crypto-native innovation to Kraken.
